Act-On
Act-On is a marketing automation platform that enables businesses to engage customers across multipl...
Leadpages
Leadpages is an AI-powered landing page builder designed for conversion rate optimization (CRO). It ...
Comparison table
| Metric | Act-On | Leadpages |
|---|---|---|
| Pricing Model | Subscription Tiered | Subscription Tiered |
| Free Tier | No | No |
| Free Trial | No | Yes (7d) |
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| Starting Price | 900 USD | 10 USD |
| Pricing Information | Act-On offers a unique pricing model based on 'Active Contacts'—the number of contacts actively emailed each month, rather than the total database size. The main tiers are: 1) Professional at $900 per month, which includes full marketing automation features, and 2) Custom/Enterprise, which includes additional features like CRM integration and advanced reporting, with pricing available upon request. | Plans start from $10/mo with a 7-day free trial. Most popular plans include Pro at $29/mo, Business at $49/mo, Grow at $49/mo (first 3 months), Optimize at $99/mo (first 3 months), and Scale at $399/mo. |
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